Finishing options - Tubes

Elegant haptics for discriminating tube content

Outstanding results with the latest in printing technology and surface finishing - Pirlo tubes with its photorealistic digital printing, functional film lamination and seamless 360° printing is a pioneer in successfully positioning laminate tubes in the demanding cosmetics sector. Numerous finishing options make content of your tubes special!


High-resolution, photo-realistic print quality in ‘digital off-set’ printing. This is not to be confused with inkjet printing, which currently is definitely not able achieve this given detailed resolution. The digital off-set is characterized by its ultra-thin layer, which is almost negligible in the subsequent recycling process of the packaging.

Surface finishing


Film laminating protects the printed image (scratches, rubbed off ink, etc.) and prevents the transfer of paint or varnish to the side that is exposed to the product. This rules out contamination of your high-quality products with wet/unhardened paint and varnish components.

Laminating options at a glance:

  • Glossy film lamination, 24 microns: clear, luminous effects
  • Matt film lamination, 27 microns: soft feeling
  • Softtouch film lamination, 35 microns: velvety soft feeling
  • Anti-scratch film lamination, 30 microns: in conjunction with silver PBL

Varnisch / spot

Using spot varnishing, customer-specific printing plates can be used to emphasize special features as extra eye-catchers on the tube. 

Hot-foil embossing

Hot-foil embossing, a particularly high-quality finishing option, is created with customer-specific embossing plates.

Added Value ath the POS

Digital printing is characterised by an efficient computer-to-print process, which does not require printing plates. This has several advantages:

  • Small series possible
  • No costs for printing plates
  • Fast and flexible printing on the original material
  • Fast reaction and implementation in case of printing changes

Our options for personalisation/individualisation and the creation of one-of-a-kind items are yet another special feature with which you highlight your products at the POS.


Artwork is compiled according to the specifications in a predefined data source. Possible options for personalisation/individualisation could include, for example, labels, logos and a name, which can be individually combined with predefined fixed components.

Unique packaging

The data for the individual print images for one-of-a-kind packaging come from a seed file. The program searches for individual sequences of the printed image, inter-exchanges and scales them and finally combines them with static elements (e.g. logo). As up to 1,000,000 unique items can be created per seed file, each ‘developed’ print image only occurs once.

Get good advice from our packaging specialists.

Pirlo Tubes Individualisation and unique packaging

All data and sizes, compact and clearly arranged in one document, can be found here: